In a year with so many great ads, it is truly an honor for GEICO's Legend of the Lizard documentary to earn a spot on ADWEEK's "20 Best Ads of 2024." As we crafted Legend of the Lizard, we explored how to tell the story of the Gecko, our beloved spokesperson of thirty years, from his humble beginnings through his rise to insurance superstardom. We are so happy that our labor of love resonated with so many people, and thank you to our marketing team, as well as to the the incredible storytellers at The Martin Agency, for helping bring the Gecko's tale to life. Check out the full list of Adweek's 20 Best Ads of 2024 here: https://lnkd.in/eMGpJd_7
This #GivingTuesday, the GEICO Philanthropic Foundation is making a $150,000 donation to our long-time charitable partner, Feeding America. As part of our commitment to volunteerism through our GEICO Cares program, employees across the country are sorting donations, packing food boxes, and supporting food distributions at their local Feeding America partner food banks throughout the week. We are proud to continue reinforcing Feeding America’s commitment to fighting hunger across America. Our contribution builds on our successful three-year partnership that has helped provide over seven million meals to communities nationwide. Learn more about Feeding America: https://lnkd.in/gREzyBb
