2 million older adults in the UK have unmet care needs. 9 million working-age adults are locked out of work. One solution helps solve both challenges 🔎 We’re scaling up our Back to Work programme across the UK, launching 50 Sector-Based Work Academies in partnership with the DWP. Successful completion will award a level one qualification in health and social care, and guarantee an interview with our team 💜 You can discover more in this article in The Independent, which covers our expansion and what it means for the future of care. 🔗 Read the full story and see how to get involved
"Mum has been with Cera for over a year now and I've been continuously impressed by the team that visit." There's no better way to start the week than with a reminder of why we do what we do 💜 Hearing that we’ve made life easier for a family is exactly the kind of motivation that keeps our team inspired. We don't just provide care, but also ensure the dignity of our service users and peace of mind when families need it most 👏 Are you looking for a career that fills your heart as much as your schedule? We’d love to have you on the team! Apply now https://bit.ly/3ynhVef
At Cera, we know that the best care happens when we connect with the person behind the routine. Earlier this week was national scrabble day and we created a blog on how board games like this support wellbeing in elderly people. Games like scrabble aren't just "playing games", they are a powerful way to: 🧠 Boost brain health 🤝 Build trust and relationships ✨ Personalise support to activities a service user enjoys Find out more in our blog. Why not apply to join our team and help us continue making a difference in communities across the UK!
We are incredibly proud to announce that we have officially achieved the Menopause Friendly Accreditation. At Cera, our ethos has always been “we care for you, as you care for them.” With 82% of our team identifying as female, supporting our colleagues through every stage of life isn't just a policy - it’s a priority. Whilst many companies have pledged to be menopause friendly, Cera is among a select few to meet the rigorous, independent standards required for full accreditation. This means we’ve proven our commitment through: ✅ Open, stigma-free culture ✅ Policy, support and adjustments available ✅ Specialist training for all staff ✅ A dedicated network of Menopause Champions We want our carers to feel seen, supported and empowered to stay in the careers they love. Whether you are currently with us, or looking to join a team that puts your wellbeing first, we are with you every step of the way 🤝 Thank you to everyone involved in making this happen. You can find out more about the changes we made and what they mean in our recent blog:
At the heart of professional care is a commitment to the basics 🚰 Last week was Nutrition and Hydration Week. We know the vital role these play in maintaining the health, safety and independence of our service users. Expert carers like ours carefully track meals and fluids on visits because we know that this can be the difference between thriving at home and a hospital admission 🏠 Want to find out more about supporting nutrition and hydration? Visit our blog
January can be tough - especially for older people who are living alone. Home carers, like our incredible teams here at Cera, make a real difference in helping service users beat the January Blues 💙 Our latest blog shares practical tips and insights from the world of home care. Thinking about a career in care? Join the most meaningful mission and help us support people to live more independent, supported lives in their own homes.
In a survey of our carers who started working as care assistants and support workers after the age of 50, 98% said they would recommend becoming a carer later in life. Reasons for embarking on a second chapter career included: ➡️Fancied a change, or redundancy 👍Seeking more flexibility or part-time work 🧘♀️A desire for a more rewarding role with purpose 👨👩👦 Life experience is valued in the sector ✅No prior experience is needed If this sounds like it could be you, read more about starting a second career in care and apply today!
Cera Founder & CEO, Dr. Ben Maruthappu, has been named among this year’s Meaningful Business 100 – a global community of leaders combining profit and purpose to drive positive change. The MB100 brings together social entrepreneurs, sustainability innovators and impact investors from around the world, all working to contribute to the United Nations Sustainable Development Goals. This recognition reflects Cera’s efforts and impact to date: redefining healthcare, using technology to empower carers and nurses, improving patient outcomes, and building a more sustainable model of care for people and the planet. We’re honoured to see Cera’s prevention-led approach recognised among the world’s most meaningful businesses.
🎉 Celebrating 9 years of transforming health and care 🎉 This week we’re marking a special milestone for Cera – nine incredible years revolutionising health & care and transforming the lives of millions of vulnerable & older people. 🏘️ 🤝 Cera was launched from a simple belief: that care at home could be radically better – and that technology would be key in unlocking its full potential. Over the years, our frontline staff have delivered millions of home visits, using our technology & AI tools to spot health risks earlier, prevent avoidable hospitalisations, and support people to live longer, better lives, in their own homes. 🫶 It means a lot to us to know we are now making a real difference, at scale across the UK – but none of this would be possible without: 💙 Our frontline staff who go above and beyond every day 💙 The families who trust us with their loved ones’ care 💙 Our partners across the sector and beyond, who have helped us shape a better future for health & care See how far we’ve come 👇👇
Congratulations to our Founder & CEO Dr. Ben Maruthappu on being named a Bloomberg New Economy 2025 Catalyst! Ben has been recognised as one of 9 entrepreneurs globally – and the only person from the UK – combining purpose, profit and impact to redefine how we all live, work and think. Health systems everywhere are under strain – ageing populations, rising demand and staff shortages are putting pressure on the people who deliver and rely on care, as well as governments, public finances and health services. We need solutions that are prevention-led, take advantage of the huge advances in technology we’re seeing across other sectors and can be scalable for impact. At Cera, we’re working to make that happen – giving carers and nurses the tools to spot risks earlier, prevent illness, reduce system costs and pressures, and help people live longer, better lives, in their own homes. Thanks to everyone at Cera who has contributed to this success. It’s great to see our vision and hard work recognised.
