I first encountered Nielsen at my school's career fair. The application process was pretty simple, it was just a resume and cover letter drop on my school's career website. After a few days after the application deadline, I was notified that my application had been accepted for a first round interview. They day before the first round interview, there is an informal meet and greet where you take the assessment exam (straight forward math (I used an SAT math workbook to brush up on my skills) and two mini "marketing case" questions. The recruiters do send out a test prep guide before the assessment to give you an idea of what skills the assessment will test. After the assessment, the recruiters showed us a powerpoint presentation with more information about Nielsen as a whole and about the three verticals you can be placed in if given an offer. The first round interview was pretty painless, as was the process as a whole, and took place on my school's campus. The interviewer was so nice and went out of his way to make the interview more of a conversation rather than a Q&A exchange. The interview was a mix of behavioral questions (Tell me about a time when...) and about two mini marketing case questions (these are not formal cases, like in consulting!). The whole interview was about 30 minutes. A couple of days after that, I was notified that I would continue to the second round. The second round interview was scheduled to take place two weeks after my first round interview at the Nielsen office closest to my school. It consisted of an informal breakfast with some of the first year analysts and we had the opportunity to pick their brains about their responsibilities, etc and three back to back 45 min. interviews. The interviews again were pretty painless, I met with one person from each vertical, and they all went out of their way to make me feel at ease and to make the process more of a 'we're chatting to get to know each other' rather than just a Q&A session. All of the questions I got were behavioral. There were no marketing case questions.

1. meet the HR at a campus event. 2. follow up with emails. 3. get a phone interview one week later. all behavioural questions. 4. get an in-person interview three weeks later. all behavioural questions.