When the called, they asked about previous experience and why I wanted the role

For the 30 min interview, it was based on previous experience and their values

The interview included a case study where I was told: ‘This shirt is underperforming, how do we fix it?’ I was expected to analyze potential causes and propose strategies. There were also some math-based questions, such as calculating profit margins. For example: ‘A shirt costs X, we have 10,000 units in inventory. What’s our profit if we raise the price to Y?’ Another part involved trend analysis: ‘These clothing items are trending in Region A, but not in Region B. What conclusions can you draw, and how would you act on them?’ Finally, I was shown a regional performance report with mixed results, some stores were doing well, others not. The question was: ‘What stands out to you? Where would you focus your attention?