Recently, our teams were joined by their families for Bring Your Family to Work Day. The day was both fun and educational, with office tours and scavenger hunts, as well as demos and trainings. Bring Your Family to Work Day is an important opportunity to strengthen bonds with our family members by sharing experiences and showcasing how we support Dash In, Splash In, and SMO Motor Fuels operations at our La Plata, MD headquarters.
Our community engagement program is about turning service into impact. By investing time, resources, and hands-on support, we are helping to reimagine what’s possible for outdoor spaces across our region. A great example of this commitment was Melwood’s annual Corp Fest event recently where nearly 50 of our team members came together, driven by a shared goal: to create an accessible and welcoming space for children of all abilities. Our partnership with Melwood is an important part of our ongoing commitment to Reimagine Outdoor Spaces and support inclusive community projects. Through hands-on events like Corp Fest we are creating impact that we can see and feel, building communities where we can connect, grow, and thrive. Learn more about Melwood's Camp Accomplish and the important work they do. #blog #communityengagement #ReimaginingOutdoorSpaces
In today's c-store market, customers seek high-end, personalized experiences. At Dash In, that's exactly what our customers can expect. We are growing and innovating with the intention of changing the way our guests think about convenience retail. One of the most essential ways we achieve this is through category management – the strategic selection of products and brands we carry. Ensuring we're offering customers everything they need, and more. Learn more from our category manager, Josh Campbell, in this year's CStore Decisions category management handbook: https://www,cstoredecisions.com/campbell-fosters-personalization-at-dash-in.
When most people walk into a convenience store, they’re focused on the task at hand. What they don’t see is the thought that goes into every item on the shelf, every endcap, every cooler. Category management is about making decisions — lots of them. Which products belong on our shelves? Which brands resonate with our guests? Where should items be placed to make the store feel intuitive to shop? Every one of those decisions contributes to the guest experience. In this blog #DashIn category manager, Josh C., shares how Dash In decides what products stay and what gets added, how we use data to keep our stores running smoothly, and how our behind-the-scenes decisions help shape a better convenience store experience for our guests. Check out the link to learn more. #blog #conveniencestore #retail
Convenience stores are more than just a quick stop, they’re a vital part of the communities they serve. That’s why community engagement is built into our business model at #DashIn and #SplashIn. Through local partnerships, community investments, and a commitment to personalized guest experiences, we are serving our guests across multiple touch points of their everyday lives. Learn more about how we go beyond transaction to build lasting relationships and find solutions that meet community needs in our #blog. #communityengagement #cstores
Check out our 2024 Community Engagement Report: One Vision, Many Pathways. In this report, we celebrate our multifaceted and holistic approach to community engagement, fueled by the passions of our employees at Wills Group, Dash In, and Splash In, the lived experiences of our neighbors, and meaningful giving. In 2024, we achieved: 💰 $1,000,000+ donated 🎗️ 49 nonprofits supported 🤝 370 employee volunteer hours See our full report here: https://willsgroup.com/2024-community-engagement-report/. Thank you to our partners: LifeStyles of Maryland, Maryland Food Bank, Melwood, Oasis Fresh Foods Market - Indian Head, MD, and Warp & Weft.
Our #DashIn menus are 100% guest driven. We begin by analyzing our sales trends, and then we listen. The results have been delicious. Todd Fangman, Senior Food and Dispensed Beverage Manager at Dash In has been at the forefront of designing and executing our top-tier menu, working to ensure our menu meets consumer cravings for restaurant-quality food with fresh, bold flavors while maintaining the speed and value that convenience stores offer across our 55+ Mid-Atlantic locations. For more from Todd, check out CSP Daily News's Q&A: https://lnkd.in/g2vRMRTE And stay tuned — Todd will also be featured on CSP’s podcast next month, where he’ll dive even deeper into our journey to innovate and elevate the convenience food experience. #DashIn #foodservice #convenienceretail
As we enter this new year, the convenience retail industry is poised for exciting shifts—and we’re already leading the way. Here are three trends to watch: 1️⃣ Personalized Customer Experiences: From AI-driven recommendations to seamless payment systems, customers expect their needs to be anticipated and met effortlessly. 2️⃣ Sustainability in Action: Eco-friendly practices are more important than ever. We’re exploring innovative ways to reduce waste, improve energy efficiency, and support sustainable products. 3️⃣ Fresh Food and Elevated Menus: Shoppers are craving fresh, healthy options. At Dash In, we’re committed to bringing high-quality, nutritious offerings to our shelves and kitchen. As the industry evolves, so do we. Here's to an exciting year ahead! #DashIn #convenienceretail #sustainability #customerexperience
2024 has been an incredible year of growth and innovation for our teams. We've earned countless awards for our c-store innovation and leadership, as well as workplace experience and company culture. It's been a great year, and we're excited for 2025. A big thank you to our team members and partners for being part of this journey. See our full Holiday Flip Card here: https://www.paperturn-view.com/alluvus/season-s-greetings-from-wills-group?pid=ODg8852396&v=1.1 #HappyHolidays #HappyNewYear
Earlier this month, we celebrated the 2024 recipients of the Wills Group's Families in Motion and Julia B. Wills College of Southern Maryland scholarship funds. Thank you to DaShawn Rustin, Kristin Patterson, and Kristin Westrum for sharing your journeys and the scholarships' transformative impact on your lives. A big shout out to our awesome employee resource groups, #FamiliesinMotion and #WomenofWills, and to Erin Bailey and Michelle Cukor, for organizing this wonderful event. It served as a great opportunity to foster valuable connections between scholarship recipients and our team members that are working to support professional women, parents, and caregivers. #scholarship #ERGs #LivesinMotion
