1,0
27 févr. 2010
Employé (anonyme)
Employé (ancien)
Minneapolis, MN
Recommande
Approbation du PDG
Perspective commerciale
Avantages
Big brand. Opportunities to learn larger scope marketing.
Inconvénients
Target Marketing: Incompetent leadership. Toxic environment. Insanitary financial administration. Poor vision of the future. Some key changes in leadership and focus have made Target lose the strong brand equity it built in the 1990s and reduce a former marketing power house to a community of bottom-feeders more concerned with their own inner culture than with developing solid strategies to stay relevant in the current market.